The EPP roller is published as giving stable, even pressure without sinking
in.
That is the whole mechanism of a firm roller: a soft one flattens under body
weight, the contact spreads, and the pressure per square centimetre drops until
the roller is a cushion. A firm one keeps its section.
Six rollers on that shelf are EPP for exactly this reason; this is the listing
that explains it.
Left off these listings
A hardness figure. No roller on that shelf gives one, so “medium-hard” can
be read within a brand and not across brands.